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Remote-first web design studio · Edmonton, Canada
Your business deserves more than a website.
We design websites that help service businesses get found, earn trust, and turn visitors into enquiries and bookings.
Hair & colour studio
Considered colour, unhurried appointments.
Book a visit- 1Choose
- 2Request
- 3Owner notified
Request an appointment
Try itPick a service and a time.
New appointment request
Simulated owner notification. Nothing was sent.
Live demos
Don’t take our word for it. Try the websites.
Five concept sites, each designed around how that kind of business wins customers. Use the quote tools, booking flows and galleries as your customers would. The businesses are fictional, and nothing you enter is sent.
Renovations · Roofing · Framing
Built right. Quoted properly.
Tell us about the project in under a minute. We’ll book a site visit and send a written estimate.
- Written estimates
- Photos welcome
- Clean job sites
Recent work
Serving Northgate · Riverside · Westbrook · Lakeview
A slower kind of salon.
Hair, colour and skin rituals in a quiet studio.
Honest repairs. Showroom detailing.
Brakes, diagnostics, maintenance and full detailing for every make. Request a time online and we’ll confirm by text.
STRONGER BY
DESIGN.
Small-group strength and 1:1 coaching. Start with a free consultation.
- 6:00Strength Foundations4 spots
- 12:15Lunch ConditioningFull
- 18:00Barbell Club7 spots
- 6:00Mobility & Core9 spots
- 17:30Strength Foundations2 spots
- 19:00Kettlebell 456 spots
- 8:00Team Workout11 spots
- 9:30Intro to Lifting5 spots
Clear books. Calmer tax seasons.
Fixed-fee bookkeeping and tax for owner-run businesses. Start with a free 20-minute call.
Services
Reconciled accounts, monthly reports and a short call each quarter to review the numbers.
Financial statements and corporate filings prepared on a fixed fee agreed up front.
Pay runs, remittances and year-end slips handled on schedule.
Cash-flow planning and decisions on pricing, hiring or growth.
- 1Free intro call
- 2Fixed-fee proposal
- 3Onboarding in a week
Also: dental and wellness clinics, pet services, real estate and other growing businesses. Tell us about yours.
Why it works
An ordinary website lists information. A customer-focused one guides a decision.
Same business, two very different visits. Switch between them to see where an ordinary site loses people, and what we build instead.
-
1
A clear customer journey
Visitors land on a welcome message and have to work out where to go.
The first screen says what you do, who it’s for, and what to do next.
-
2
Mobile-first enquiries
A desktop layout squeezed onto a phone. Tiny links, lots of pinching and zooming.
Large tap targets, with a call button always within reach of a thumb.
-
3
Booking and quote requests
“Contact us” leads to a blank form, or a phone number that only works in office hours.
Guided forms collect exactly what you need to reply properly, at any hour.
-
4
Trust-building galleries
Stock photos that could belong to any business.
Your real projects, before-and-afters and details that show the quality of your work.
-
5
Fast, understandable navigation
Eight menu items and slow pages, with prices and services buried.
A few clear paths and quick pages, with the important answers in the first scroll.
-
6
Calls to action that make sense
Several competing links, or no obvious next step at all.
One clear next step on every screen, worded the way your customers think.
Northline Client Engine™
See how easy it could be for your customers.
Client Engine is how we build: every site is shaped around the path from “just looking” to “please get back to me.” Book as a customer on the left, and watch the request arrive on the owner’s side.
Customer’s phone
No requests yet.
Complete the booking on the phone, and the enquiry will appear here the way a business owner would receive it.
Business owner’s view
What a Client Engine site can include
- Mobile-first, fast-loading pages
- Appointment and booking requests
- Custom quote forms
- Service and pricing showcases
- Display of your real reviews
- Before-and-after portfolios
- Lead notifications
- Analytics and conversion tracking
- SEO foundations
- Optional ongoing maintenance
Every build is scoped to your business, and we only recommend what you’ll actually use.
Packages
Select your solution.
Three starting points. There are no fixed prices: every project is quoted after a free consultation, so you only pay for what your business needs.
Launch
Essential professional website
Best forNew or smaller businesses that need a credible, mobile-friendly presence.
- Custom design, built mobile-first
- Core pages: home, services, about, contact
- Contact form and click-to-call
- SEO foundations and analytics setup
Quoted separatelyExtra pages, copywriting and photography.
Request a quoteGrow
Advanced website with lead generation
Best forEstablished service businesses that want more enquiries handled online.
- Everything in Launch
- Booking or quote request flow
- Service and pricing showcase
- Project gallery or before-and-after portfolio
- Lead notifications to your inbox
Quoted separatelyConnecting third-party booking or CRM software.
Request a quoteScale
Custom solutions and integrations
Best forMulti-service or multi-location businesses with specific workflows.
- Everything in Grow
- Multi-step or multi-location flows
- Integrations with tools you already use
- Conversion tracking and ongoing improvements
Quoted separatelyAlways scoped individually, and integrations are confirmed before work begins.
Request a quoteOptional upgrades
Try the tools before you ask for them.
Add-ons that keep your website working after launch. Each major one has a live demo, so you can try it as your customer and see what you’d get as the owner. They fit any package, and most can be added to a site you already have.
- Interactive demo A simulation with a fictional business. Nothing is sent, booked or posted.
- Add-on service What you’d buy, priced in CAD and confirmed after scoping.
Featured add-on
ReviewFlow™
Automated customer review requests
Most happy customers mean to leave a review, then forget. ReviewFlow sends a polite, personal invitation after each completed appointment or job, with a direct link to your Google review page.
- An invitation goes out once you mark a job as complete
- One tap takes customers to your Google review page
- Every customer gets the same invitation, with no filtering of unhappy customers and no incentives
- Wording, timing and sender name are set up to match your business
$149 CAD setup + $29 CAD/month
- 1Completed service
- 2Review invitation
- 3Customer review
Review invitation queued for Alex M. It will go by text 2 hours after completion. In this demo you can skip ahead.
Step 1 is yours: mark the job complete, either here or in the tools you already use (where supported). ReviewFlow does the rest.
4:32
Thursday
Messages · now
Ridgeline Auto Care
Hi Alex, thanks for choosing us for your brake inspection today…
Ridgeline Auto Care
Hi Alex, thanks for choosing us for your brake inspection today. If you have a minute, we’d really appreciate an honest review. It helps other drivers find a shop they can trust.
Personal, polite and the same for everyone
The message uses the customer’s first name and the service they had. Every customer receives it, whatever their experience, and no reward is offered.
Tap View invitation on the phone.
Review page (simulated)
Ridgeline Auto Care
Why genuine reviews build credibility
- Recent reviews show people you’re active and busy right now.
- Detailed reviews answer questions that new customers already have.
- Mixed, honest feedback reads as real, and your replies show how you treat people.
In a live setup, the link opens your actual Google review page. Whatever rating the customer chooses, they go to the same place.
Online Booking
Let customers see real availability and book at any hour, through a booking platform that suits your business.
- Services, durations and prices shown clearly
- Only genuinely available dates and times can be chosen
- Confirmations go to you and your customer
- Set up with a supported booking platform (its fees may apply)
Starting at$199 CAD setup
Booking confirmed (simulation)
This is a demo confirmation. No appointment was created and no one was notified. In a live setup, the customer gets this confirmation by email and the time is blocked in your calendar.
AI Chat Assistant
A website assistant that answers common questions from information you approve, and makes sure no enquiry slips through after hours.
- Answers about services, prices, hours and booking
- Says so when it doesn’t know, instead of guessing
- Collects names, contact details and needs
- Routes enquiries to you, with a hand-off to a person
PricingCustom quote
What the owner receives
Enquiries captured by the assistant appear here.
Ask a question, then choose Book or request a quote to leave sample details.
- Name
- Contact
- Looking for
- Asked about
Simulated. In a live setup, this would arrive by email or in your CRM.
Website Care
Ongoing care, so your site stays accurate, secure and working without you having to think about it.
Website updates
Changes to hours, prices, services, photos and text, within your monthly allowance.
Basic monitoring
Regular uptime checks and contact-form tests, so you hear about problems quickly.
Maintenance
Software and security updates, broken-link fixes, and backups where your hosting supports them.
Support scope
Email support for agreed tasks. New pages, new features and redesigns are quoted separately.
Exact tasks, monthly allowance and response times depend on the plan you choose, and are agreed in writing before you start.
Starting at$49 CAD/month
Request this add-onLocal SEO
Help nearby customers find you, by making your website and Google Business Profile clear, complete and consistent.
Technical SEO foundations
Fast pages, clean structure, titles and descriptions, sitemaps, and checks that your pages can be indexed.
Local search readiness
Service and area pages, consistent business details across the web, and structured data search engines can read.
Google Business Profile support
Help choosing categories, listing services, adding photos and keeping your profile complete and current.
On-page optimization
Headings, wording and internal links shaped around how local customers actually search for what you do.
Scope depends on the service purchased. No one can guarantee search rankings, and we don’t promise them. We focus on the things you can control.
PricingCustom quote
Request this add-onAll prices are in Canadian dollars. Starting prices are indicative and confirmed after scoping. Third-party services such as booking platforms, messaging or AI providers may carry their own costs, which we’ll explain before you commit. The demos above use fictional businesses and show how each add-on could work. They aren’t live client installations.
Also available as standalone projects: website redesign and conversion improvements for an existing site. Ask about either.
How a project runs.
Remote-first and straightforward. You’ll always know what stage we’re at and what we need from you.
- 1
Discover
We learn your business, your customers and what a good enquiry looks like for you.
- 2
Design
We map the customer journey and design the pages and flows that support it.
- 3
Build
We develop the site and test it on phones, tablets and desktops.
- 4
Launch
We deploy, connect your domain and stay on hand for support afterwards.
Contact
Your next customer could be looking for you right now.
Tell us a little about your business. We’ll reply by email to arrange a free consultation, with no obligation.